Marmomacc, StonExpo Team Up
DALLAS –Marmomacc and StonExpo entered into a mutual endorsement agreement in April.
These two industry events will combine efforts to ensure maximum exposure and growth for the stone industry and their respective shows. Officials of both events said that attendees and exhibitors at both events will benefit through expanded promotional efforts, increased show attendance and enhanced educational opportunities.
“We are very enthusiastic about starting co-operation with Hanley Wood Exhibitions (the producer of StonExpo),” says Mauro Albano of Marmomacc in Verona, Italy. “We are aware that, through their extensive network, Marmomacc will have more visibility in the U.S. market, which will help us to create an even better interface with U.S. manufacturers, suppliers and also with U.S. architects.”
The joint endorsement by each event of the other, officials noted, assures that both shows will now expand their reach and global significance.
“As the producers of StonExpo, we are delighted to be working with the leadership of Marmomacc and the Veronafiere to jointly promote our events and the importance of the global stone industry,” says Galen Poss, Hanley Wood Exhibitions president. “The endorsement of StonExpo by Marmomacc validates the importance of StonExpo and the North American stone industry.”
“This puts two very powerful brands in the stone industry together, and is sure to strengthen each of the shows, and the industry in general,” says Gary Distelhorst, executive vice president of the Marble Institute of America (MIA). “This is a natural progression from the sale of StonExpo to Hanley Wood – the leading media company in residential construction – to a partnership with the largest and most-established trade show in the world. This is clearly a winner, and MIA is really proud to be a part of it.”
Marmomacc 2005 will be held on Sept. 29-Oct. 2 in Verona. StonExpo will take place Oct. 19-22 in Las Vegas.