Regent Stone Going Mobile
Known as Regent Mobile Stores, the vans feature a full line of products in 60 cubic feet of space with 7'-high ceilings.
The vans are also integrated with RegentiStore.com,an online systems management program allowing sales agents and customers to access information easily and place orders over the Internet quickly and accurately.
The vans will also serve to introduce Marmoeletromeccanica's new Super High Speed (SHS) line of CNC tools, as well as the new Premium Blue and Form Perfect hand-router bits.
"We know expanding outside sales while most of the competition is contracting is unusual during a shrinking market," says Tim Siviter, Regent Stone president "But, because of customer requests, there is a strong need to meet with customers face-to-face to explain the cost savings and efficiencies of the iStore. Whether they phone in their orders or click on and order online, they're set up to take advantage of the program.
"The majority of our largest customers use the iStore to order because their negotiated pricing is set up in custom accounts, so they can order online in minutes. Everything is seamless but it involves setting up; the Mobile Stores are set up to do this efficiently, and allows us to visit CNC customers demonstrating our tools."
Regent is currently setting up independent reps, as well as company hires, to handle exclusive territories nationally. Reps are currently set up in Illinois, Maryland, Missouri, New Jersey, North Carolina, Pennsylvania, South Carolina, Virginia and Wisconsin, plus the District of Columbia; the company is seeking reps to handle every state.