MIA Gains Charter Sponsors
Three suppliers – Schechner Lifson Corp., Terrazzo and Marble Supply Cos. and Kohler – joined three magazines (Stone World, Kitchen and Bath Design News and Architect) committed support on May 29 for terms of one to three years.
The MIA sought funding from a group of leading stone-industry suppliers supportive of the accreditation concept. With the monetary support of the charter sponsors, MIA will expand its support and promotion of the MIA Accreditation Program and the MIA-accredited firms to consumers, architects and designers through editorial, promotion and advertising channels.
“Having these key industry companies proactively supporting the accreditation program is a huge step,” said Scott Lardner, MIA Accreditation Commission chairman. “Without their contributions, the exposure for the program would be significantly less.
“As it is, we are planning for between 8 and 12 advertisements in 2009 reaching over 200,000 kitchen and bath dealers and architects.”
The MIA designated all current sponsors as “Charter Sponsors” of the accreditation program, with corporate logos displayed on the accreditation pages of the MIA website, in the Accreditation Handbook, in all accreditation advertising and on all future correspondence, among many other perks.
The MIA will accept sponsors of the accreditation program indefinitely and will keep the charter sponsor opportunity open for a limited time. For more information, contact the MIA’s Garen Distelhorst at 440-250-9222.